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February 2011 - Featured Distributor: WWS España




After just two short years as a WWS distributor, the team from WWS España earned the Rising Star Award at the 2010 WWS Distributors’ Conference in Izmir, Turkey. Since January 2008, this organization has quickly climbed into the top ten among all WWS distributors for total dollars of semen purchased. The secrets of their success are not unheard of: excellent service as a top priority, a passionate and motivated sales team, frequent communication, and commitment to a simple yet effective business plan. Of course, these success factors do not occur randomly. Fortunately, WWS España managers Juan José Martínez Lavin and Adrián González Garrido have kindly shared insights into their success.


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